If you've applied for the Nielsen Consumer Panel in the past and have been turned down, try again - your zip code may now be part of their program!
The panel focuses on measuring consumer attitudes and behavior. The panel members' opinions help manufacturers and retailers make decisions on what products to develop or improve.
If you're accepted as a panel member, the Nielsen Consumer Panel will provide you with a hand-held scanner as shown in the graphic above. Every time you or members of your household shop, you'll use the scanner to scan the barcodes on all of your purchases. Then, once a week, you'll send in your purchase information. No landline is required.
And, you can be entered for a chance to win American Express gift cards! Here's how you do it:
- Sign up to become a NCP panel member.
- Scan your household purchase information (with a handheld scanner they provide).
- Send the purchase information to NCP.
And every quarter, an additional 40 panel members will win a $500 American Express Rewards card--just by sending purchase information in every week of a month.
And there's more! For each week in a qualifying quarter that NCP receives your purchase information, you'll earn one entry into the Grand Prix Sweepstakes--where you can win $20,000! Every quarter ONE lucky panel member wins!
Join the Nielsen Consumer Panel now!
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