Just a reminder about how the Nielsen Consumer Panel is now accepting applicants from many new zip codes! If you've applied in the past and have been turned down, try again - your zip code may be one of the new ones. I've heard lots of people say that this is a great program!
The panel focuses on measuring consumer attitudes and behavior. The panel members' opinions help manufacturers and retailers make decisions on what products to develop or improve.
If you're accepted as a panel member, the National Consumer Panel will provide you with a hand-held scanner as shown in the graphic above. Every time you or members of your household shop, you'll use the scanner to scan the barcodes on all of your purchases. Then, once a week, you'll send in your purchase information. No landline is required.
You'll earn gift points that are redeemable for name-brand merchandise, including electronics equipment, jewelry, household items, and toys. You'll also earn entries into sweepstakes, such as the monthly $500 American Express gift card giveaway and the $20,000 quarterly giveaway. (Now those are some great prizes!)
Click here to apply to be a member!
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